Tuesday, March 11, 2008

It's Official - You're An Old Fart

While it could be said that blogs are just a younger person's folly, in our study this is not the case. Just one in ten (19%) Echo Boomers (those aged 18-31) regularly read a political blog and only 17 percent of Gen Xers (those aged 32-43) say the same. Matures (those aged 63 and older) are actually the generation most likely to be political blog readers as just over one-quarter (26%) say they regularly do so followed by 23 percent of Baby Boomers (those aged 44-62). Also, one hears of the rabid blogs on both sides of the political aisle, but just 22 percent of Republicans and 20 percent of Democrats regularly read blogs. Independents are the ones slightly more likely to read these, as just over one-quarter (26%) say they regularly read political blogs.

Over 99.99999999999% percent of people surveyed said they never read this blog. The same percentage said that the person who coined the term "Echo Boomers" should be pistol-whipped.

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