A Media Whore That Pays YOU
All the wingnuts who crow that Air America Radio is subsidized and can't survive in the marketplace of ideas (and ignore that it is a start-up) never seem to mention the underwriting of the paper of record for fundamentalist haters, the Moonie Times.
Now its seems they can't even give the Moonie rag away. A Romensko reader (see 6/4, 12:00 p.m.) reports:
After a DC car-inspection driven tour of the capital area's finest 7-11s, I noted a new and unique marketing technique: Giving Away the Washington Times. Or, more accurately: Paying People To Take The Washington Times.
You see, normally 7-11 customers can buy the Wall Street Journal for a dollar and the Washington Times for a quarter.
But now they will sell you both for 75 cents. Which struck me as a mite odd. Are they selling the WSJ to WashTimes readers for half price? Are they bribing WSJ readers to buy (or at least pretend to) the WashTimes? And most importanly [sic]: Can I waive the WSJ for a taquito?
After dropping the six bits down for the two papers, I walked out onto the street corner and got a Washington Post Express for free. It was all so easy I felt like I was in a sting operation. Or Eddie Murphy in his classic "White America" skit. ("Take the newspaper! Don't pay!")
The Journal is sold nationally and operates a successful subscription site on the 'net, so I don't think Dow Jones is paying folks to take its paper. And 75 cents is thrice the asking price for Moon's fishwrap/bumwipe. So there's no real question who's subsidizing who. Yet we never hear that Klansboy Pruden and Hermann Blankley are the kept men of the Anti-Christ.